expertises

Havas Events is a people-driven business, a team of teams that imagines and creates unforgettable experiences for brands and institutions.

Our expertise allows us to work everywhere, in any territory or context:

– B2B and Internal: forums, travel, product launches, conventions, congresses, seminars, product reveals, galas and trade fairs.

– Influence and PR: Global summits, international conferences, forums, colloquiums, financial events, roadshows, press events and galas.

– General Public: sporting and cultural events, ceremonies, inaugurations, street marketing, shopping experiences.

We have far-ranging expertise and offerings in three specific domains.

havas events luxe

Havas Events Luxe : Luxury Alchemists

 

Luxury is an exceptional industry, combining artisanship with big business. It requires specialised communications from an agency with exacting standards, made-to-measure service and easy proximity.

At Havas Events Luxe, we are luxury alchemists. Our Atelier de Création, supported by talented people with a range of essential skills, makes for a passionate, motivated team that constantly strives for greatness.

Inspired by the excellence of luxury houses, by your heritage and potential, we reinterpret your uniqueness and make it shine. We apply our creativity, artistic direction and vast experience to achieve a subtle balance of drama and depth.

Knowing that emotion is the foundation of any event’s success, we spark an intangible yet unforgettable connection between your Houses and their public

References

Audemars & Piguet, TimeCrafters, Swarovski, Venue Managements of the Louvre Museum and the Louis Vuitton Fondation, Krug World Festival...

Case studies

LVMH

Journées Particulières

Alpine

#AlpineIsBack

Dom Pérignon

P2 2000 Presentation

play with havas events

Play With Havas Events takes advantage of the multiplying effect that social networks bring to events.

 

It is an agile, creative and connected service, using the urban setting and all points of consumer contact as a playground so that brands can enter people’s lives and share ideas and experiences while burnishing their image.

These are 360° events that stir emotions and create a lasting bond between brands and consumers, for sustainable growth.

Play With Havas Events puts entertainment in the street to create a buzz on social media and in the press. It blends performance with ROI : driving traffic, attracting new customers, generating earned media, collecting client data and so on.

References

Coca-Cola Just dance, Mademoiselle Rochas, Tiffany & Co, PayPal, Fanta, LG Signature, Cofidis...

Case studies

Citroën

E-Mehari Launch

RATP

#TousAthlètesDeLaVille

Repetto

Perfume Launch

havas events intérêt général

People increasingly expect brands to act responsibly and for the public good. Havas Events Intérêt Général (General Interest) is a team of experts who are knowledgeable about brands, CSR and events.

 

Our profession is to imagine, bring to life and then highlight the value of innovative initiatives creating social value and collective enthusiasm:
– mobilising a maximum number of people around social causes
– increasing people’s awareness about issues and changing their behaviour
– preventing and educating people about risks
– demonstrating corporate social responsibility

These days, events are a tool for brands to express their social engagement in a public sphere. They unite teams, clients, government officials and associations around actions that convey meaning and values.

Specific fields of action

Road safety, health promotion (food hygiene, responsible consumption, disease prevention), environmental protection, internet use, gender equality, domestic risks, civic behaviour...

Case studies

AAA

#weAAAre

RATP

#AIRATP Safety Instructions

AXA Prevention

Internet License

La France s'engage

Forum