Veuve Clicquot
BOLD Awards

Le projet

THE REQUEST

On the 50th anniversary of the Bold Woman Award, Veuve Clicquot aims to highlight generations of female entrepreneurs and reward them for their boldness within the iconic Olympia venue.

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THE CEREMONY

A ceremony hosted by the journalist Mademoiselle Agnès with the exceptional presence of the first recipient of the Bold Woman Award in 1972, Gisèle Picaud, Oscar-winning actress and entrepreneur Gwyneth Paltrow, and singer Imany. The evening was an opportunity to present two awards: the Bold Future Award (for a business less than 3 years old) and the Bold Woman Award (for a business over 3 years old).

During the ceremony, Aurélie Jean took the opportunity to announce the launch of the Bold Open Data Base, the first open and free database serving women entrepreneurs worldwide.

Implementation of a strong scenography gesture to immerse speakers and guests in the celebration of the 50 years of the Bold program. This involved creating a catwalk and a Veuve Clicquot yellow carpet from the entrance of the Olympia to the stage of the main hall.

THE COCKTAIL

Following the ceremony, the 1,000 guests enjoyed a cocktail crafted by chefs Jean Imbert and Christelle Brua in various spaces of the Olympia.

The cocktail took place in an Olympia venue redesigned in the colors of Maison Veuve Clicquot. These spaces were entirely branded: posters and flags with “Bold” messages, Instagrammable mantras, and illustrations referencing the graphic universe of Rosie Mc Guinness for a 100% feminine and sunny atmosphere.